Are you like me and struggle with keyword research? Finding keywords isn’t actually the problem. The problem is though that most are next to useless, or at least seem to be.
When I used Google’s keyword tool I trusted the results 100%. I had no reason to doubt the leading player’s figures. Well, that’s not always the case.
Any data you get isn’t accurate. However it would have been when they collated it. The answer to this particular enigma came to me almost accidentally.
I went for a key phrase with around 5,000 pages competing against it. I was pretty sure I could get a good result with that keyword. I started churning out articles by the bucket load.
It didn’t take long to notice there were now over 9000 competing sites. I was shocked at this huge difference. Looked like it was going to be hard work. I was relieved to see that an awful lot of these competitors were showing my articles.
My point being is that I’d have swerved this keyword if I had seen nine thousand competitors. As a lot of them were mine (or had my article on) I was competing against my self most of the time. A win win situation if you ask me.
I got lucky on that keyword but I suspected I may not get lucky again so I made the decision to try out a keyword research service. Hopefully I could get some golden keywords delivered to my inbox every day. I calculated the cost against the time it would take me and it seemed a value for money concept.
There were a few to choose from but I went with Travis Sago and his Instacash service. Let’s face it, Travis is THE bum marketer. And bum marketing really appeals to me.
One or two good quality keywords delivered each day could save me hours of time. Two hours or so to me is quite valuable. If I put the time saved up against the daily cost it shows clearly there’s value to be had.
All the big marketers bang on about outsourcing. I see this as an outsourcing project. I’m giving my keyword research to someone else to do. That’s outsourcing.
You can find out just how the trial went over at my site. I mentioned earlier about getting thousands of articles published for a good keyword. I’ll let you into that little secret on my site.